Good Molecules Winter Campaign - branding project

For this project, I designed a Winter Campaign for Good Molecules, a skincare brand known for its affordable, science-backed products. My goal was to create a campaign that seamlessly aligned with Good Molecules’ bold and vibrant branding style, incorporating:

✔ A bright, eye-catching color palette and smooth gradients to maintain the brand’s signature aesthetic.
✔ Approachable and inclusive imagery to reinforce the brand’s commitment to accessibility and transparency.
✔ Engaging, platform-specific banner designs tailored for various social media platforms.

This project showcases my ability to develop cohesive brand campaigns, effectively utilizing typography, layout design, and digital marketing visuals to enhance a brand’s presence and connect with its audience.

Good Molecules Profile Photo